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Puleston and Graves (2019a, September 08). The real why and the hidden who. ANA - ESOMAR. Retrieved April 30, 2024, from
https://ana.esomar.org/documents/the-real-why-and-the-hidden-who-10722
Russeck and Bolger (2019a, September 08). Test launch is the new black. ANA - ESOMAR. Retrieved April 30, 2024, from
https://ana.esomar.org/documents/test-launch-is-the-new-black-10726
Caldwell, L. (2019a, September 08). System 3: Measuring the consumer's imagination. ANA - ESOMAR. Retrieved April 30, 2024, from
https://ana.esomar.org/documents/system-3-measuring-the-consumer-s-imagination-10720
Morgan and Adams (2019a, September 08). Global insights transformation the high-tech way. ANA - ESOMAR. Retrieved April 30, 2024, from
https://ana.esomar.org/documents/global-insights-transformation-the-high-tech-way-10723